Don't miss our webinar on May 11th!

Scroll down icon

Scroll down

Adobe Experience Makers Webinar Achieving Success in the Age of the Digital Consumer

As consumers increasingly turn to digital channels throughout the buying journey, business-to-business (B2B) manufacturers have the opportunity to create positive direct-to-consumer (D2C) experiences—and reap the benefits. To capitalize on this opportunity, manufacturers need to identify changing consumer preferences and develop an agile web strategy that responds to ever-evolving consumer needs.  Join Siteimprove, Adobe, and Capgemini as they discuss the results of their survey of American consumers to discover which key elements currently distinguish B2B and D2C digital experiences—and what consumers expect from online experiences and brand relationships.  In this webinar, you’ll learn:

  • How consumer expectations have evolved
  • How to build brand equity and design web experiences for the digital age
  • How to get started or accelerate your digital journey

Please register to join us!

Tuesday, May 11, 2021 10am PDT | 1pm EDT


Mike Cart

Siteimprove Vice President

Matt Hammer

Matt Hammer

Capgemini Sr. Application Consultant

Bruce Richard

Bruce Richards

Adobe Senior Industry Marketing Manager - Retail & Consumer Goods